Monthly iPad issue design & build. Magazine and presentation design.
Since May 2020, we have been very proud to produce the monthly iPad issue of Good Food, Britain’s best-selling food magazine. The job involves taking all the content from the print version and converting it to a more iPad-friendly format. We work closely with the Art Director and the subs team to accomplish each issue within a very narrow window of time.
It’s an interesting task because we’re balancing the aesthetic with the practical restrictions of the iPad issue layout. Our aim is to stay true to the spirit of the original design, while also accomplishing something that is effective in its own right. And obviously working with pictures of fantastic-looking food for days on end brings its own set of challenges!